Case // Roche

3 Strategy pictures and 1 Handbook

Roch Diagnostics was in the process of creating a new strategy.

The three strategy pillars were:

- People

-Solutions and Services

- Stakeholders

Together with the respective leadership teams we co-created 3 strategy pictures also functioning as on-big-strategy-picture and a handbook.

The handbook serves as a strategic guideline for all employees. One chapter per strategy pillar containing the top 5 strategic priorities. Roche Diagnostics use the handbook on daily basis.

At Roche Diagnostics the strategy picture and the handbook creates involvement, ownership and high motivation. It's an important factor when it comes to implementation of the strategy throughout the entire organization.

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